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The Ultimate Guide To Planning A Corporate Event

corporate event

The Ultimate Guide To Planning A Corporate Event

Companies have hosted corporate events for years. These events are a great way to unite employees and help align everyone toward a company goal or mission. However, keeping employees engaged at these events has become increasingly challenging in recent years due to the distraction of technology and competing priorities. How do you create an event that will accomplish business objectives while keeping your teams engaged? We have the tips to make a fantastic event that will do all that and go down in the company’s memory books as the best event ever. 

Tips for Creating Memorable and Engaging Corporate Events 

Whether your goal is to boost team morale, launch a new product, or align everyone toward a common company objective, your event needs to be thoughtfully organized from start to finish. Failure to plan can increase the risk that employees will be disinterested when the event begins.

Determine the Purpose of the Event

Before diving into the details, clearly define the purpose of your event. Are you celebrating a company milestone, launching a new product, or fostering team building? Knowing the “why” behind the event will guide every decision, from the theme to the format, keeping all aspects aligned with your objectives.

Be Thoughtful About the Right Attendee List

The success of your event depends mainly on who attends. Identify key stakeholders, influencers, and team members who will benefit most from the event. A well-curated attendee list ensures the right mix of people, making networking, collaborating, and achieving the event’s goals more accessible.

Set a Realistic Budget

Establishing a budget and contingency plan early in the planning process is necessary. Outline all potential costs, including venue, catering, technology, and entertainment. A clear budget will help you prioritize spending and avoid financial surprises.

Choose a Theme, Format, and Location

Your event’s theme should align with your company’s culture and the event’s purpose. For example, themes such as Invest in Success or Your Financial Future align with a financial services company. The Power of Knowledge or Cultivating Curiosity makes sense for an academic or educationally-focused organization. With your theme in mind, decide on the format—will it be a formal conference, a casual retreat, or a virtual meeting? The location should be convenient and conducive to your event’s goals, whether it’s an offsite venue, an in-office event, or a hybrid setting.

Establish a Timeline with Clear Roles and Responsibilities

Effective planning requires a detailed timeline with specific deadlines for each task. Assign roles and responsibilities to team members, making sure everyone knows what they need to do and by when. This keeps the planning process on track and confirms that all aspects of the event are covered, reducing last-minute stress.

Leave Corporate Event Planning to Art of the Event in New England

We’ll be straight with you—planning a corporate event is no small task. There are a lot of moving parts and dependencies, and there will always be some hiccups along the way. That’s why the best corporate event planners turn to third-party event planning organizations for the heavy lifting. This is one of the best ways to make sure no stone is left unturned, especially when planning an out-of-town event. Need help planning your corporate event? Please leave it to the professionals at Art of the Event. Contact us today by calling us at 781-670-9292 or filling out our online contact form.

Steps To Plan The Best Graduation Party

graduation

Steps To Plan The Best Graduation Party

Graduation season is here! After the diplomas are handed out comes the fun part, the party! This is a guide for the graduates in your life. We will cover all of the things you need in order to impress your guests. Here are our essential steps for planning a memorable party for yourself or the grad in your life.

Food Preparation

Food is at the epicenter of every great graduation party.  If you plan on cooking yourself, understand that this will be a full-time endeavor, leaving you with little else to do throughout the course of the function, so plan accordingly.  Alternatively, catering can be a great option.  Pizza restaurants offer brick oven trucks that can churn out pizzas all night, staffed by employees of the restaurant.  Taco trucks can make the party as well.  Regardless of your plan, ensure the right amount of tasty food is provided for the number of guests you plan on having.

Activities

A tasty menu of graduation libations is complimented well by a smattering of lawn games.  This will give young and old guests time to play around instead of standing around.  Spike Ball, Ladder Ball, KanJam, and Bocce are always crowd favorites.  For homemade options, consider a game of washers, cornhole, or horseshoes! Cards are welcome as well, and if there is a sporting event local to your area airing on television, consider bringing a TV outside if you can.

Décor

This one is all in the eye of the beholder. But we will say more doesn’t necessarily mean better.  We are always fans of simple balloons on the mailbox out front. Decor is a great way to spruce up your party.

Considerations

It is important to remember your neighbors! Ensure the music is not obnoxiously loud or explicit. Let those around you know what your plans are. Make arrangements for parking ahead of time, perhaps contacting your local police to get permits.

Gift Giving

Make it known ahead of time what the expectations are. Are your guests expected to bring a gift for the grad or just enjoy a nice evening? Make that known to avoid any dissonance.

Responsible Drinking

Please have some sort of system in place to prevent minors from getting hold of any drinks they should not have. Also, arrange for taxi services for guests who you believe should not be driving home. This is an unfortunate reality of these types of events, but being prepared can help remove some of this anxiety.

Book Your Graduation Party With Art Of The Event In New England

Congratulations to the 2024 graduates! If you plan on throwing a party to celebrate, keep in mind some of these steps and you are bound for success! If planning a party is too much to handle, event planning with Art of the Event is here! Let us plan your graduation event. Call us at 781-670-9292 or fill out our contact form.

Main Ways To Fill A Large, Empty Event Space

Creating an engaging and visually captivating atmosphere is essential for the success of any event, and this begins with effectively filling large empty spaces. Whether you’re organizing a corporate conference, a wedding, a trade show, or any other gathering, transforming a vast, open area into a dynamic and inviting environment is pivotal. This guide will explore many creative and practical ways to fill those expansive, blank canvases at events. From innovative decor concepts and immersive technology to the strategic placement of furnishings, we aim to provide you with a comprehensive toolkit to breathe life into vast spaces and leave a lasting impression on your attendees. This blog will explore the benefits and the best ways to fill an ample event space.

Event Type

Start by determining the type of event you’re hosting. Is it a conference, trade show, wedding, concert, art exhibit, or something else? The event type will dictate the setup and decor.

Decor and Theming

Decorate the space with your event’s theme or purpose. Consider using banners, signage, lighting, and props to create an immersive atmosphere.

Furniture and Seating

Rent or bring appropriate furniture and seating for your event. This could include tables, chairs, lounge areas, and more. Make sure there’s enough seating for your expected attendees.

Food and Beverage

Consider catering or setting up food and beverage stations. Depending on the event, you can offer a full meal, snacks, or drinks.

Entertainment

Book entertainment, such as live bands, DJs, magicians, or other performers, to engage your attendees and create a memorable experience.

Activities and Workshops

Plan activities or workshops to keep attendees engaged and informed. These can be an integral part of conferences, expos, and festivals.

Sponsorship

Seek out sponsors who can help cover the event’s costs and, in return, gain visibility and branding opportunities. They might also have creative ideas to fill the space.

Benefits Of Filling A Large Event Space

Filling a sizeable empty event space can benefit event organizers and attendees. Here are some of the advantages:

Flexibility

Large event spaces provide flexibility in terms of layout and design. Organizers can create a custom setup that suits the event’s specific needs, whether a wedding, conference, trade show, or concert.

Networking Opportunities

With more space, attendees have more significant opportunities to network and interact with one another, fostering connections and collaboration.

Enhanced Production Values

Larger spaces allow for more significant production elements, such as grand stage setups, impressive lighting and sound systems, and large screens or displays, enhancing the overall event experience.

Contact Art of the Event For Event Planning In New England

Filling large empty spaces is essential, especially for aesthetics. Working with professionals like Art of the Event ensures that filling the gaps looks clear and aligns with your vision. If you need help with your next event (especially in a large venue), contact our award-winning event specialists at Art of The Event by calling 781.670.9292 or inquire online!

How to Maximize a Small Event Space

Hosting a grand event in a small space can feel daunting, but maximizing the available space is easier than you think. These tips and tricks will make your event space feel larger than it is and make the most of every square foot. From casual gatherings to formal affairs, these simple changes can make all the difference for your upcoming event. 

Use Round Tables

Round tables are one of the most underrated space-saving hacks. A round table can seat more adults while taking up less space than a square or rectangular table. Round tables are also easier to arrange in a small area without feeling cramped because they’re easier to navigate around. 

Keep Things Clear

Choosing clear items like centerpieces and chairs is a super easy way to create the appearance of more space without actually having more space to use. Clear items allow you to see through to the other side. These unobstructed sightlines trick your eyes, making the space feel larger than it is. 

Light Colors and Neutrals 

Keep things light and bright across all your décor. Of course, brighter pops of color can be used sparingly, but light and neutral tones make any space feel larger. Table linens, drapes, and floral arrangements should feature lighter tones if you’re trying to maximize a small entertainment space. 

When choosing bolder colors to incorporate, choose just one or two to use in the design. Adding too many colors will feel too busy and distract from the light, neutral color scheme you originally intended. 

Get Creative with Mirrors

Adding mirrors to a small event space creates a reflection of the space, making it feel much larger than it is. You can hang mirrors on the wall or lean a larger mirror in a corner. Leaning a large, decorative mirror will make the corner look like a continuation of the event space rather than the end of it. 

Avoid Table Skirts

Table skirts may look elegant in some settings, but they make a small space feel smaller. A table skirt breaks your sightlines, making the room appear broken up and cramped. Instead, choose table linens that leave a clear view under the table so it looks like a continuation of one cohesive space.

Contact Art of the Event

If you need help planning your perfect event and making the most of a small space, contact Art of the Event to schedule a consultation. Our event planning team can turn your vision into a reality, no matter how small the space is. Don’t waste another minute stressing about planning your event; just relax and leave it to us!

Different Types of Stage Lighting

Different Types of Stage Lighting

As an Event Planner you want to make sure that your performers look good, after all that is going to reflect on you well.  Making them look good requires the right stage lighting when they are on stage.  Lighting can direct an audience’s focus, create a mood, and “sculpt” speakers and performers to make them stand out.  However, it is not as simple as flooding the stage with brightness, you should have an understanding of various stage lighting fixtures and placement options.  

6 Types of Stage Lighting Fixtures

When it comes to lighting the stage, and ultimately the subject on stage, there are numerous types of stage lighting to consider.  A good event production team can assist you to determine what lighting is best for your event and help you determine how to properly light a stage.  However, there are some stage lighting basics that you should be familiar with anyways:

ERS

Short for ellipsoidal reflector spotlight, they consist of a projector and a reflector which work together to direct light through a barrel and lens.  It emits a relatively narrow yet powerful beam to illuminate a speaker or performer.

Floodlights

The standard “bulb in a box” does just as it promises, floods the stage with light.  While floodlights are generally unfocused and not really controllable, they provide excellent stage illumination if that is what you are looking for.

Followspots

If you have a subject that does not like to stand still then a followspot may be what you need.  A followspot light can be moved by an operator or software to track the person as they move about during their speech or performance.  

 

Fresnels

Fresnel lights were developed for lighthouses before being used as large spotlights at movie premieres and other events.  Now that they do such a great job at bending light at a subject they are making more appearances due to event production companies.  

Par Cans

Short for parabolic aluminized reflectors and called “cans” because the barrel of the original light resembles one. The highly versatile and cost-effective par can may be used to create either a narrow spot or a wide floodlight.  At events they are often used to fill parts of a stage a spotlight will not cover.

Strip Lights

Putting a dynamic speaker or performing on stage?  Strip lights are a good way to offer versatile, multi-colored, and effective illumination.  These strip lights come with a flexible circuit board that is usually covered with a hard gel that can be placed anywhere on a stage. 

 Now, all these types of lighting fixtures can seem overwhelming when planning  an event, but there is no need to worry when there are great production teams that will do that hard work for you!  These teams are great at working with you and your performers to ensure the event goes just how you imagined it to.

4 Methods of Lighting Fixture Placement

Now that you have a basic understanding of some of the types of lighting that are available, it is time to consider the placement of these fixtures.  This will depend on a number of variables, such as the look you hope to achieve, ceiling height, and the weight and throw distance of the fixture.  Here are four examples of lighting fixture placement.

Single-Point Lighting

The most simple type of placement, single-point lighting provides a natural look  like you might expect from the sun itself.  The light comes in placed in front of the object, and while it is an attention-getter it can also give the subject on stage a flat two-dimensional feel and look.  

Two-Point Lighting 

This lighting method places a light in front of and behind the subject on stage to give more a three-dimensional appearance.  Often, the light behind the speaker or performer will be a different color to add more dimension and sculpting.  

Three-Point Lighting

Using two lights in front of the subject on stage and one in back, this is where stage lighting techniques begin to get real.  A major benefit of three-point lighting is that most shadows are removed from the perspective of the audience.  

Four-Point Lighting 

Considering capturing the presentation or performance?  Four-point lighting is the way to go as it eliminates all shadows, which can look cool in person but be problematic on video or live streams.  Four-point lighting is the same as three-point lighting, with an additional light placed in front of the subject. 

 

Contact Art of The Event for Your Lighting Needs!

If you are looking to put on a state of the art event be sure to contact Art of The Event today!  Our production team has experience when it comes to setting up lighting fixtures to ensure that it compliments all performers.  Get started by calling us at 781-670-9292 or by filling out a contact form on our website.  We look forward to working with you!

5 Ways Lighting Can Enhance and Event

Aside from illumination so that people are not stumbling around there are other purposes that event lighting provides. For example, a key component that event lighting gets used for is where the audience should direct their attention. There can be a lot of distractions that come up when you are at an event. One way to ensure that they keep the audience’s attention engaged on what is happening is lighting. Now, that is only one way to utilize lighting. Let’s go 4 other ways lighting can be used to enhance an event.

Lighting Directs The Audience’s Attention

Lighting is a great tool to tell people where to look and set the mood in a room. Specifically, spotlights are great for honing in everyone’s eyes to one spot. There are ways to use this tip to your advantage with being in control of what the audience sets their attention to at different points in your event. Keeping your audience more engaged and attentive to what you are trying to show them lets your audience get comfortable. By doing this, you are allowing your audience to experience what was intended in the order you want them to.

Changing The Room

Even with a simple lighting, it is easy to give those attending a different experience throughout the day. For example, if you are planning on having two speakers at an event it is a great idea to change the room to contribute to each speaker. This can also positively affect your speakers as it allows them to be themselves and comfortable. This is a great way to utilize one event with different styles.

Lighting For Décor

Most places and venues come with their own lighting, usually overhead lighting. This often leaves the room looking bland. Lighting is a great way to reinforce the theme of an event. Your brand or cause will have its own colors and with proper professional lighting it can be used to augment the theme. Some examples come in the form of LED lights or uplighting a wall with colors.

Lighting for Cameras

If you plan on filming an event or having any type of camera there you need to consider the lighting that is offered. Cameras are far more sensitive to lighting contracts than our eyes. If you have ever taken a photo of someone in front of a sunset you understand the problems it can cause. There are three disciplines of lighting: there is lighting for décor, theatrical lighting, and lighting for video. In general each one of these are more complex than the preceding one, which is why it is important to have a professional team.

Lighting for Presenter and Audience Comfort

Under the traditional stage lighting it is very hard for presenters to see the audience. This can make public speaking that makes it that much harder. A good fix is having lighting pan across the audience or dim lighting for the presenter to make out faces in the crowd. This will also make those in the audience feel more engaged as it changes the relationships between the presenter and the audience.

Contact Art of The Event

If you are planning an event soon contact our team of professionals today for top of the line lighting services. No matter if it is a keynote speech, or a local art show we have you covered. Get started today by giving us a call at 781-670-9292. We look forward to speaking with you soon!

How Can Graphic Design Help Your Event Succeed

Organizing a successful event can be a big difficult task. With technology advancing over the years more and more events are becoming digital. These same events are being promoted and organized over social media. Getting the most out of your tools can be the factor to take your next event to a new level. One of the great tools to utilize is design. Learn how design can create an amazing guest experience through audience interactions.

Standing Out With Graphic Design

A key component of throwing a successful event is of course making sure that people know about it and show up. There are many variables that make an impact on how successful your event becomes. While attracting potential visitors can be difficult, identifying a great identity that matches the right announcements can get your audience excited. Something that all large successful events have in common is that they value their event identity design. This goes beyond logos and banners.
To get the most out of your is to streamline all announcements, advertising, on-site branding, and more to create a recognizable and strong identity.

The Three Pillars: Concept & Design, Target Audience, and material

How do you identify a good event identity? Each evaluation of an event can be split into three categories and those are concept & design, target audience, and material. A good concept is a well thought out visual translation of your event and its visitors. An event should visually cater to your target audience more than your event’s program. These two things usually go hand in hand.
Depending on the type of work being shown, you can either tease or even create a mystery design. Great way to get your audience to want to discover the work on site when they show up. Lastly, there is material which allows you to show how your event is going to stand out from others. Some materials that events are utilizing are thumbnails, animated videos, social media banners, but going above and beyond the sky’s the limit. There are many additional things you can do to stand out such as building an interactive website or even creating an app.

On-Site Design

Once you have successfully prepared for the event does not mean the design has to stop there. You want to impress your target audience that you just worked so hard to get there in the first place. From concerts to massive festivals it is important to have your guests informed about time tables, directions, parking, etc. The last thing that looks good for your event is miscommunication.

Contact Art of The Event

If you are looking to separate your next event from ones in the past then contact our professional team. Our team at Art of The Event has the experience to take your event to the next level. We offer graphic design for our events through social media, banners and so much more. Get your event planning started by reaching out to us at 781-670-9292.

How To Make Your Trade Show Booth Approachable

When you’re at a trade show, one of your main objectives is to promote your business. However, it’s also important to make sure that potential customers feel comfortable walking up to your booth. Here are a few tips to help make your booth more approachable:

Make a plan – figure out what you want your booth to accomplish

When planning your trade show booth, it is important to think about what you want to accomplish. Do you want to generate leads? Sell products? Increase brand awareness? Once you have a clear idea of your goals, you can start to plan how to make your booth more approachable.

Use bright colors and interesting designs to attract attention

One of the best ways to make your booth more approachable is to use bright colors and interesting designs. This will help to attract attention and make people curious about your booth. Also, make sure it is well-lit as this will make the colors even more attractive and will help people to see your booth from a distance and make it more inviting.

Keep your booth clutter-free and organized

Another way to make your booth more approachable is to keep it clutter-free and organized. This will help people to feel more comfortable coming up to your booth, as they won’t feel like they’re intruding or in the way. It also makes it easier for people to find what they’re looking for, whether it’s information about your product or service, or a specific item that they’re interested in.

Have someone manning the booth at all times

If you have a large booth, it’s important to make sure that you have enough staff on hand to help people. This will help to make your booth more approachable, as people will feel like they can come up and ask questions without feeling like they’re interrupting. If you have a smaller booth, it’s still important to have someone manning the booth at all times, as this will help to give the impression that you’re available and ready to help.

Offer freebies or discounts to people who stop by your booth

People love freebies, so offering something for free is a great way to make your booth more approachable. It doesn’t have to be anything big, something like a pen or a keychain with your company logo is enough to entice people to come over. You could also offer a discount on your products or services, or enter people into a draw to win a prize.

Contact Art of the Event

You want to make sure your trade show booth is effective so that you can attract attention and increase traffic to your booth. Art of the Event can help you with all of these things so that you can make the most out of your next trade show appearance. Contact us today for more information! 781-670-9292

Creative Ways to Use Fabric at Your Wedding

A successful wedding and reception can require attention to detail in the planning component. Finding the perfect theme, décor, dress, and many other aspects is part of wedding planning. Another element of weddings is finding various ways to use a single material. In cutting costs, it can be beneficial to buy one item in bulk and find multiple ways to put it to work. If you have purchased a large amount of fabric for your wedding at a great price, you can use all of it!

Clothes

It may seem old-fashioned or obvious but choosing the fabric for your wedding party dresses and tuxes grants you the ability to be in complete control. You can design the exact look you want for your wedding without spending the time to find what you have pictured. An excellent designer can use the perfect fabric to get the match and look you are going for, from the bride’s dress to the ring bearer’s little tux.

Shelters

Although a fabric shelter won’t keep out any rain, it can be a great hideaway from the sun at a summer outdoor wedding. The proper use of fabric as a shelter can appear classier than an umbrella but serve the same purpose. Consider creating a canopy or teepee as a shelter for a quaint outdoor sitting area or to house the beverages. A cute shelter can really make an impact on an outdoor wedding.

Backdrops

Whether you use a fabric backdrop for the ceremony or a photo station during the reception, it can offer something elegant and appeal to the eye. A single fabric or an intelligent mix of a few can be a great way to break up monotonous décor in some settings. Think about what kind of backdrop you want to achieve – a fun photo booth type of backdrop would likely need a different fabric style than an elegant backdrop behind the wedding cake.

Décor

Creative minds can achieve great things with some fabric. Wedding décor can include the following ideas:
Bows on chairs
Table runners
Fabric flowers
Walkways
Curtains or drapes
Fabric planters or pots
Napkins

Creating the perfect wedding décor from fabrics can be challenging and fun for the right people. A crafty individual can create beautiful wedding favors using fabrics. Getting creative is ideal for the most innovative and unique wedding experience.

Get Fabric Help from Art of the Event

With the vast array of fabrics available, the process of choosing can get complex. Fabrics come in various colors, patterns, textures, and more. Art of the Event understands the complicated nature of the fabric and is prepared to help. Reach out to us for the ultimate guidance on your wedding fabric needs. Fill out a contact form or give us a call today at 781-670-9292

Production Services You Need At Your Next Event

Planning an amazing event takes a lot of time and know-how. Unsteady of trying to do it all yourself, consider taking advantage of the services of a professional event production company. They’ll make sure everything is set up correctly and that the event goes smoothly. If you’re considering hiring a production company, here are a few production services you may need at your next event.

Venue Sourcing

You need to hold your party somewhere, but finding the perfect venue can be a big job. An event production company will be able to take the task off your hand and reserve your ideal location. As a company, they serve as event experts, so they’ll know of all the best venues around and likely have established contact with most of them. A professional relationship between the venue and production company will make booking easy. Plus, the company will take care of all the details that you may not have thought of, like transportation for guests, room booking, and other services. They’ll also be able to negotiate contracts that work for everyone.

Event Coordination and Management

Aside from venue booking, a production service will also serve as an event coordinator and manager. They’ll make sure that the event is ready to go on time and executed perfectly. Company employees will be designated to manage guests, vendors, rentals, insurance, equipment and more. That means all you have to do is enjoy the event while everything is taken care of for you.

Audio/Visual

One of the most common services a production company will offer is audio/visual. This includes sound and video systems, screens, projectors, music and more. Opting for a professional service means that you’ll get access to the best lighting and sound equipment without having to spend thousands on it yourself.
The event production company should work closely with the venue to ensure that they can accommodate equipment safely. They should also ensure that all safety regulations are followed closely to adhere to the venue’s standards.

Videography

One service many event planners opt to include is videography. An event production company will generally have an in-house photographer and/or videographer to record the event. As with audio/visual services, professional production company video and photography equipment will be incredibly high-quality.
The company may also offer live streaming/broadcast video options if the event is to be streamed.

Design and Staging

One thing that makes an event stand out is attractive design and staging. Whether your event is formal and will include centerpieces and wine glasses or is a conference-style lecture, your production company team will help you create the ambiance you need with decor, props, creative lighting, and more.

Contact Art of the Event In New England

If you’re planning an event, make sure you know which services you need. Still not sure? Contact the event experts at Art of the Event in Boston for professional guidance and assistance to make sure your next event goes off without a hitch. Give us a call today at 781-670-9292

How Stage Design Can Impact Corporate Events

Stage management is one thing, but stage design is a whole different thing entirely. How you handle your stage design goes a long way in determining how much impact your event will have on your audience. With the right stage design, your audience members will leave mental pictures of how successfully the event turned out to be. They leave the event inspired and energized.
To have that kind of success with your event, you would likely want to find out how stage design can impact your event, right? Below are four elements that can give life to your circumstances.

Illumination

Lighting is not just the word. Illumination is. Illuminating the whole space with brilliant lights can change the event space from a bland environment to a completely different area. Professional lighting can alter the mood of the audience. It can also heighten the spirit of the audience when used effectively. Switching between brilliant lights when introducing influential personalities or vital information can help trigger the retentive memories of the audience. Professional lightning makes the event a memorable one.

Visuals

Visuals play a significant role in leading the audience. It keeps their mind preoccupied as they stay engaged. Visual aids such as animations, high-impact videos, and 3D projections help to present boring information in illustrious and captivating ways. It helps to sustain your audience’s attention. Stage backdrops, LED walls, and projection stages can also help to communicate your message but leave a lasting impression of your brand in the minds of members of your audience.

Space location and management

Stage design can be tasking because it entails working with limited options to achieve the best results possible. Choosing an excellent location for your event and a nice area for your stage helps to direct your audience. Transforming the stage into a unique space helps to enhance the appearance of the brand you wish to promote. It also complements the speakers and contributes to the quality of presentations done on the stage.

Backdrop and banners

This is the new marketing skill in corporate events. Instead of having humans navigate through the difficulty of language, a digital stage banner strategically placed on the stage can engagingly do the marketing. It can perform better by presenting multimedia content in an informative and exciting way.

Wide screens may also be used. They are highly effective for extensive-stage management. These banners and backdrops do not only help to inform your audience. They notify the audience with a highly immersive effect that leaves images in the minds of attendees.

Event Planning in Boston

Stage design is to corporate events, what blood is to the human body. This is why you need Art of the Event to help your corporate event with a stage that breathes. With our wealth of experience in managing stages for maximum impact, Art of the Event can help you make that event a lasting memory. Let us transform that bland space into a different planet for you! Contact us today by giving us a call at 781-670-9292.

We Love Boston! Specialty Venue Report

ROYALE

279 TREMONT STREET, BOSTON, MA 02116

The newly renovated Royale will take your breath away the moment you arrive. Upon entry, you are welcomed by a grand spiral staircase featuring the building’s original early 19th century chandelier. After entering the main space you are sure to notice the wraparound balcony equipped with built in seating, as well as six fully stocked bars. Every aspect of this specialty venue is beautifully detailed — you are sure to notice something new each time you visit!

Royale originally opened as the Bradford Ballroom; the largest ballroom in New England close to a century ago. Over the course of its life, the building has served a number of different purposes. It has been a ballroom, theater, and of course a night club that continues to draw crowds from all over the world. The building can hold a total of 2,500 attendees. However, private events at Royale typically accommodate groups that range from 200-1,500 guests in the main venue space.

Royale has full in house A/V, production, video, and gobo capabilities. Royale also boasts a DJ booth, a large stage, and one of the largest retractable LED walls in New England. They host a number of corporate events, mitzvahs, after parties, opening/closing ceremonies, concerts, fashion shows, college events, award shows and non-profit events.

Royale’s team is made up of a group of very helpful and flexible planners. Their employees remain industry leaders in Boston’s night life scene and they are happy to assist you with your event. Aside from the venue’s in house staff Royale works with outside caterers and other vendors. Decor is always welcome in Royale, there are no restrictions here as long as everything is fire certified and up to city code. This particular space has proven to be absolutely stunning with some of Art of The Event’s ceiling decor!

All in all, Royale is a turnkey venue, ready to host any event. This large and amendable space could be perfect for your next event!

For more information on this or other great specialty venues available for your upcoming event, give a call or fill out our contact form!

Large and in Charge: How to Decorate a Large Venue for an Event

Decorating a large venue for an event, whether it is a corporate event or wedding, is the perfect opportunity to think outside the box. It’s important to consider the entire space, don’t leave any area unnoticed. Large venues offer you the chance to really use a space creatively, but they can be overwhelming! Here’s our top ten checklist for decorating large venues:

1. Make A Good First Impression: The entryway will be the first thing your guest see. This is your first blank canvas. Consider adding some visual drama by creating a draped or column lined hall leading up to a grand entrance. The added element of anticipation will get guests excited! Archways, plants, and lights add beauty and depth to entrances.

2. Divvy It Up: Incorporating a variety of lounge areas, with different shapes and styles, is a great way to design the space. Having an assortment of seating and table options will help break up the emptiness and really transform the venue.

3. Be Natural: Find clever ways to use florals and greenery. Floral wrapped handrails and large floral columns are lovely, unexpected touches. Using trees, vines, and large floral arrangements to divide the space gives guests a natural feeling of closeness. A unique way to divide spaces is by using fountains. They bring a sense of the outdoors in and make a space feel fresh. Don’t forget to balance out all that texture with good lighting!

4. Light it up: Lighting can do more than set the mood, it can be extremely helpful in designing your space. For instance, up-lights and LEDs can serve as columns when set alongside drapery or a plant wall. Lighting can effectively divide areas in your floor plan when used wisely. At Art of the Event we host our own collection of lighting, ready for the challenge!

5. Think Lofty: A fitting ceiling treatment is the perfect thing to top off any large event space! All that head room in your large venue can either serve to captivate guests, or take them out of the experience entirely – what with the pipes or ceiling tiles hanging about. Consider the possibilities, whether it’s floral, greenery, drapery, bistro lights, lanterns or even chairs, the options are literally endless. So what works for your event?

6. As Above, So Below: Venue floors are generally not pretty. The carpeting or tile is usually chosen based purely on function, not form. We highly recommend that if the floor of your venue doesn’t compliment and fit into your theme, cover it up! Rental carpets and dance floors will revamp the large venue hall and aid in designing the space even more.

7. Use Your Imagination: Vignettes are the perfect opportunity to really take guests to another place and time. They can not only break up large spaces in creative ways, but they offer appealing photo-ops for guests and can serve as dual-function pieces. Art of The Event has done vignettes that house photo booths, go with trade show booths, and even contain sandboxes for kids!

8. Set the Stage: Backdrops are another clever way to segment your space and give an experiential bonus to guests, too. Not only can backdrops set the scene for your theme, they can be great photo-ops for guests to interact with.

9. Play with Size: When considering your florals, try varying the sizes of centerpieces. Use a blend of tall and short arrangements with complimentary colors to your overall theme. This is a great and really effective way to fill the emptiness in the room.

10. Add the Finishing Touches: Bathrooms aren’t often considered but they shouldn’t go overlooked. You don’t need to be extravagant, adding simple floral touches and customized soap bars can be just what you need to make your client feel like you’ve thought of it all!

If you need any assistance with your next event (especially in a large venue), contact our award winning event specialists at Art of The Event by calling 781.670.9292 or inquire online!


 

Custom Stages & Stage Sets for Events

Keeping audiences engaged is a challenge even for the most enigmatic speakers. Set the right tone for your event using a custom stage and stage set, guaranteed to hold the audience’s attention. The stage at your event should evoke your program’s theme and brand at all times.

Here are our Top 5 Pro tips to make your event stage the best possible:

  1. NOT TO BE LOFTY, BUT: The height of the stage is very crucial for any event or corporate conference. You want to make sure your audience is comfortable; it’s recommended that the stage is at least 12 inches high off the ground, allowing the audience members to have a good line of sight. For larger events, typically the stage should be 3-4 feet high off the ground to elevate the speakers and presentation.
  2. BE ACCESSIBLE: It’s important to have a stage that is easily accessible for all types of people! Think of who needs to come on stage, and from where. If you know that there will be audience members called on stage it is critical that the stage is fully accessible to everyone.
  3. SIZE DOES MATTER: The size of the stage is another aspect that you need to take into consideration. Depending how many speakers you plan on having at your events it’s important to have an appropriate stage size. If there will be multiple guests on stage, you need to have a stage large enough to accommodate them.
  4. MAKE IT MEMORABLE: The decor and design you add to your stage must be large and easy for your audience to see and understand. Custom stage sets are the best way to incorporate these into your presentation. A quality, branded stage set leaves the biggest, best impression on an audience.
  5. SHINE ON: A custom stage set is much more than just a background. There may be a variety of on-stage elements that are not all created equal, so a well-lit stage and stage set is key to a perfect presentation. You want your brand to be visible to the audience at all times, however, it is important that your speaker(s) remain the focal point.

Custom Stage Set Designer New England

At Art of the Event, we’ve been perfecting custom stages and stage sets for years, and we have a variety of solutions for your event needs. We have a clever Creative Director and a team of talented in-house artists that can design your perfect stage set. If you are interested in stages and stage sets, contact us at 781.670.9292 or request more info online


Summer Games and Outdoor Festivities

glow cornhole

As we are now officially in the Summer season, it’s time to start planning and prepping for your summer parties and events! Whether it be for a graduation party or celebrating the Fourth of July with friends and family, you want to make sure your party is top notch! Ensuring that your guests are always having a great time is a top priority for any summer event, so what better way to make that happen than by incorporating entertaining games and activities?

A popular summer game which can be played on a lawn, in a parking lot, or on the beach is cornhole. To keep the party going all night long, you could invest in our new glowing cornhole boards for your event. A well-known game that can be played both indoors or outdoors is ping-pong. Our lawn sized Shuffleboard and Jenga are also classic party games that most people are familiar with and will enjoy at any summer outing. If your party is taking place indoors, you can get offer a sporty option for your guests with Pop-A-Shot Basketball or Foosball!

If you want to step up your game selection at your summer gathering, there are other options you can choose from. Plinko and Wheel of Fortune are very popular on game shows and could be a great addition to your summer party!

Event Theme Tip: Pair all of these games with a Tiki Bar and our Blonde Picnic Tables to create a luau atmosphere!

If you are interested in adding any of these types of games to your next summer party, contact Art of The Event! If you need a unique idea for your company’s summer outing, we can help you out with games as well as event decor. To help you get inspiration, check out an event we did at Danversport Yacht Club for a corporate summer outing! We have a variety of games available, for more information fill out our form online or call us at 781.670.9292.


 

Call Now: 781-670-9292!

DESIGN & DÉCOR – PRODUCTION – FLORAL

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